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From goat to cow, for newborns to toddlers, Bubs formulas are fortified to help babies be happy and healthy.

Products in this collection:

  • Why Choose Bubs?

    Modelled after nature and backed by science

    • No Corn Syrup Solids
    • No Chemicals or Pesticides
    • No Artificial Sweeteners
    • No Growth Hormones
    • No GMOs
    • No Maltodextrin
    • No Artificial Colors
    • No Preservatives
  • How to choose the best formula for your bub

    Try the Formula Finder Quiz

    Let's Go
    Let's Go
Baby's face with formula on chin
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Carefully managed supply chain

Goodness from the Farm

We use whole milk proudly sourced from our high quality farmers. Each of our farmers are carefully selected to meet strict controls over quality and transparency.

Our local production is also carefully managed, with our Australian made products securely blended and packed in our own facility in Victoria, Australia.

Value Propositions

  • Molecule icon

    Essential vitamins and minerals

  • Australia icon

    Australian whole milk dairy

  • Star icon

    First 1,000 Days and Clean Label Certified