Mums Supporting Mums

Moms truly make the world go round! While we could never possibly give them the praise they deserve, we’re shining a light on moms and asking them to rally to support other new moms.

Vote for a Mum! Vote for a Mum!

We See You, Moms.

Raising a bub (or two, or more) is indescribably rewarding and meaningful, but it’s also hard work. No one knows that better than moms.

Bubs was founded by a new mama herself, who wanted to help other moms feed their babies with wholesome, nutritious ingredients. This holiday season, our Mums Supporting Mums program continues that mission by shining a light on moms across the country. We'll also donate nearly 10,000 bottles of Bubs to moms in need and debut a Mom's Pump Up Line, a free call line where moms can receive words of encouragement whenever they need it most, or leave a message to be a hype mom for someone else.

Vote for our Nominate a Mom (or Mum) Winner

It wasn’t easy, but we narrowed it down to five deserving finalists—one of who will be chosen by you to receive a luxurious spa day (let’s hear it for me time!) plus a formula donation to moms in need in their very community.

Read their inspiring stories here, straight from the mouths of the loved ones who nominated them. Then vote on Instagram between now and this Friday, December 6th. The winner will be announced on December 9th. (But honestly, moms—you’re all winners.)

Give Support, Get Support

Our Pump Up Line will be open starting November 4th and taking calls, whether you need some mommy encouragement to get you through a parenting challenge, or want to leave a “been there, you’ll get through this” message of affirmation for other mamas.

Call this toll-free hotline anytime, as often as you want, whenever you need a mom-to-mom boost.

1-844-Bubs-Mum

** By leaving a message on the hotline, you grant usage of your message for Bubs to share on social media or on our website