Bubs Goat Milk Infant Formula Stage 1, 400g

Current Price: $28.00 Original Price:

Bubs Goat Milk Stage 1 Formula is exclusively formulated for tiny tummies aged 0 to 6 months.

  • Uses fresh Australian Goat Milk
  • Includes Omega 3 (DHA), Omega 6 (ARA), and Prebiotics (GOS)
  • Supports gentle digestion for babies with sensitive tummies

Please note: Minimum allowable order value for subscription options is 2 cans.

Not sure what your baby needs? Try the Formula Quiz.

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    Buy up to 3 cans at once, and save up to 15% off your entire order!

  • Baby Bottle

    One container = 45 bottles (4 fl oz each)

    How far will that go? Check our Feeding Guide

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Clean Label. Naturally Gentle.

The Purity Award is the highest standard of quality, requiring screening for over 400 contaminants.

  •  #1 Goat Milk Formula in the US*

    Bubs Easy-digest Goat Milk Follow-on Formula is exclusively formulated for tiny tummies aged 6-12 months.

    Now available in a 400 gram tin for easy travel or if you’re trying Bubs for the very first time. Get extra savings when you add two tins to cart. Bubs online only exclusive.

    Our Goat Milk Stage 2 Formula uses:

    • Fresh goat milk

    • Omega 3 (DHA) & omega 6 (ARA)

    • Prebiotics (GOS)

    Goat milk naturally supports gentle digestion and may be a good alternative for formula fed babies with sensitive tummies. Bubs premium formulation contains DHA and ARA from plants for improved taste.

    • Perfect for families trying Bubs for the first time.  

    • More convenient for travel or carrying in a diaper bag.

    • If you’re combo feeding and require smaller amounts of formula.

    • Great for family to have on hand when your bub visits.

    Clean Label. Naturally Gentle

    Our Bubs® Infant Formula and Aussie Bubs™ Toddler Formula contains no GMO, corn syrup, maltodextrin, growth hormones, artificial sweeteners, chemicals, pesticides, colors or preservatives. Clean Label certified.

    • Boiling water to clean a baby bottle icon
      Step 1
      Wash hands first. Sterilize bottle and teat in boiling water of a sterilizer.
    • Pouring water into a baby bottle icon
      Step 2
      Potable, previously sterilized water should be used. Pour the required amount of cooled boiled water into the bottle.
    • Scooping formula out of a tin icon
      Step 3
      Add the required number of softly packed level scoops according to the feeding guide, using the provided scoop and the built-in leveller on the can. Always add 1 scoop of powder for each 60mL of water.
    • Testing formula temperature on your own arm icon
      Step 4
      Shake well until the powder is dissolved. Test temperature on your wrist before feeding. It should feel lukewarm, not hot. Once prepared, serve immediately.
  • Lactose, Goat Milk Solids (Goat Full Cream Milk Solids, Goat Whey Protein Concentrate) 28%, Vegetable Oil Blend (Sustainable Palm Olein, High Oleic Sunflower Oil, Canola Oil, Sunflower Oil, Coconut Oil), Galacto-Oligosaccharide (GOS), Docosahexaenoic Acid (DHA, From Alage), Emulsifier (Soybean Lecithin), Arachidonic Acid (ARA), Choline Bitartrate, Inositol, Taurine, Antioxidants (α-Tocopherol, Ascorbyl Palmitate), L-Carnitine.

    Vitamins: Sodium Ascorbate, dl-α-Tocopheryl Acetate, Vitamin A Acetate, Niacinamide, Calcium Pantothenate, Cyanocobalamin, Cholecalciferol, d-Biotin, Folic Acid, Phytonadione, Thiamine Hydrochloride, Riboflavin, Pyridoxine Hydrochloride.

    Minerals: Sodium Citrate, Calcium Carbonate, Potassium Chloride, Ferrous Sulphate, Magnesium Sulphate, Magnesium Chloride, Calcium Phosphate, Zinc Sulphate, Copper Sulphate, Manganese Sulphate, Potassium Iodide, Potassium Phosphate, Sodium Selenite.

    Allergens: Contains Dairy and Soy.

  • Servings per Can: 90
    Serving Size: 8.8g (1 scoops) of powder in 60ml of water to make 65ml of feed (please refer to the feeding guide).

    Average amount per 100ml of made up formula.
    Bubs Infant Formula protein source is derived from goat milk.

    Infant formula may be used from birth to 6 months. It is recommended that infants over the age of 6 months should be gradually offered solid food in addition to formula.

  • Close lid tightly after each use. Store in a cool, dry place under 25°C. Use within 4 weeks of opening. Do not use if foil seal is damaged or missing.

Feeding Guide

Stage 1: 0-6 Months
of infant
ml / oz
Per Day
0-2 weeks 60ml / 2oz 1 7-8
2-4 weeks 120ml / 4oz 2 6-7
1-2 months 180ml / 6oz 3 5-6
2-4 months 180ml / 6oz 3 5
4-6 months 240ml / 8oz 4 4-5
Blue Circle
Clea Label Project Purity Award Logo Bubs Goat Milk Based Formula Stage 1 Tin Solid blue baby bottle icon
Clean Nutrition Experts

The Aussie Bubs® Difference

Our natural milk is sourced from local Australian dairy farms. This helps deliver fresher product, better nutritional values, better taste and better solubility.

We proudly offer clean label Australian made products with no additives commonly found in other formulas, giving parents peace of mind and bubs a happy start to life.

Everything needed for a good start to life, without the additives.

  • No Corn Syrup Solids
  • No Chemicals or Pesticides
  • No Artificial Sweeteners
  • No GMOs
  • No Maltodextrin
  • No Artificial Colors
Quality Ingredients

Happy Tummies

Powdery formula


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Full Cream Goat Milks Solids

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Powdery formula

Example Ingredient

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We control our whole supply

All the way back to the farm gate

  • Our Bubs formula products are rigorously tested for microbiological parameters before being approved for release.

    We’re audited by Australian State regulators every 6 months which includes a stringent pathogen monitoring program

  • We comply with all Australian State & Federal Regulatory and export quality control requirements.

    Are GSFI certified (Global certification standard FSSC 22000), a certifying standard recognized globally for high-quality requirements.

  • We’re proud to have been awarded the Clean Label Project’s Purity Award!

    This stringent certification requires screening for over 400 contaminants, pesticides and heavy metals.

    Our Certifications

Compare with popular brands

Key Features and Ingredients

Brands Whole Goat Milk 
(natural A2 beta-casein) Added Whey Protein Lactose Added Contains Prebiotics No Sugar Added No Maltodextrin
Bubs® Goat Milk Infant Formula Stage 1 Checked Checked Checked Checked Checked Checked
Similac Pro-Sensitive False False False Checked False Checked
Enfamil Neuro Pro Gentlease False Checked False False Checked Checked
Kabrita Goat Milk Toddler False Checked False False Checked Checked
Compare with popular brands

Key Features and Ingredients

Bubs® Goat Milk Infant Formula Stage 1 Similac Pro-Sensitive Enfamil Neuro Pro Gentlease Kabrita Goat Milk Toddler
Whole Goat Milk 
(natural A2 beta-casein) Checked False False False
Added Whey Protein Checked False Checked Checked
Lactose Added Checked False False False
Contains Prebiotics Checked Checked False False
No Sugar Added Checked False Checked Checked
No Maltodextrin Checked Checked Checked Checked